This is the 10th installment of a podcast following local activism efforts I am spearheading to address the surveillance state in Lexington, Ky. Through this series, you will get an inside look at boots-on-the-ground activism as it happens. The goal is to create a step-by-step how-to on tackling issues at the local level. You can access the other episodes HERE.
So, you’ve got a website for your activism campaign. And you have set up some social media platforms. Now what?
Social media is a powerful tool, but it will take more than just posting stuff and hoping for the best to get the best results. Platforms such as Twitter, Facebook and Instagram give you a way to specifically reach people who will be interested in your cause, but you need to have an intentional strategy.
In this episode of the Activism 101 podcast, I talk about some specific ways to maximize your social media reach. I also share one of my early campaign failures.